Yukon CRM vs HubSpot
HubSpot is a strong choice if you mostly need inbound marketing tooling and are comfortable with a per-seat bill that grows as you add Hubs and tiers. Yukon is the better fit if you want sales, email and SMS campaigns, quoting and invoicing on one flat per-user price, with your data in storage you own and a team that builds the features you ask for.
About HubSpot Sales Hub
HubSpot is one of the most widely used CRMs for small and mid-size businesses. It started as marketing software and grew into a suite of "Hubs" — Marketing, Sales, Service, Content, and Operations — each priced separately on top of a free CRM core. It is polished, well documented, and has a large partner ecosystem.
About Yukon CRM
Yukon CRM is a modern CRM and business platform built, hosted, and administered by Evolved Technology Group. Every plan includes contacts, pipeline, activities, Outreach email campaigns, SMS campaigns, quotes, sales orders, purchase orders, invoicing, support cases, and a client portal on one data layer — with your data in storage you own, Canadian and US hosting, and a team that builds the features you ask for. See the full platform overview.
Where HubSpot is strong
- Excellent inbound marketing, landing pages, and content tools
- Free CRM tier to start with
- Large marketplace of integrations and agency partners
- Mature reporting and attribution when you buy the higher Hubs
Where Yukon CRM is the better fit
- Email and SMS campaigns are included — no separate Marketing Hub
- Quotes, sales orders, purchase orders, and invoicing included
- One per-user price; no Hub bundles, seat tiers, or onboarding fees
- Your data lives in storage you own and can export any time
- Migration, configuration, and ongoing admin are done by ETG
- Feature requests go to the team that writes the code
Feature comparison
Side by side on the things SMB teams actually ask about.
| Feature | Yukon CRM | HubSpot Sales Hub |
|---|---|---|
| Cloud-native (no server) | Fully cloud | Fully cloud |
| Mobile app | iOS & Android | Full app |
| You own your data & storage | Your data, your storage | HubSpot's cloud |
| Email campaigns built in | Included (Outreach) | Marketing Hub, sold separately |
| SMS campaigns built in | Included | Add-on / higher tiers |
| Quote-to-cash (quotes, orders, invoices) | Quotes → invoices included | Quotes; invoicing limited |
| Data migration included | Done by ETG, 2–4 weeks | Self-serve or partner |
| Microsoft 365 / Outlook sync | Two-way sync | Good sync |
| API & integrations | REST API + Zapier & Make | Extensive |
| AI assistant | Evo AI (add-on) | Breeze AI, tier-gated |
| Feature requests actually built | Built by the ETG team | Ideas forum |
| Managed IT from the same team | Full ETG stack | Not offered |
| Canadian data residency option | Canadian & US hosting | US / EU |
| Transparent all-in pricing | From $50/user, all-in | Scales with Hubs & tiers |
| Support | Direct to the team that built it | Tier-dependent |
Pricing: Yukon CRM vs HubSpot
Both list per-user pricing, but what's included differs a lot. Yukon's price covers every module and ETG administration. HubSpot's base tier is a starting point, with campaigns, quoting, invoicing, and support often sold separately.
Yukon CRM — from $50/user/mo
| Plan | USD / user / mo |
|---|---|
| Basecamp Full platform, 100k records or 5GB, 3-user minimum | $50 annual · $65 monthly |
| Trail Full platform, 1M records or 10GB | $75 annual · $90 monthly |
| Summit Custom capacity, modules, ERP scale | Custom |
- Every module on every plan — no feature gates
- Outreach email campaigns and SMS campaigns included
- Quotes, sales orders, purchase orders, invoicing included
- Hosting, platform licensing, and ETG administration included
- Migration scoped and quoted separately as a one-time project
HubSpot Sales Hub — from $20/user/mo
| Plan | USD / user / mo |
|---|---|
| Free CRM Core contact and deal tracking with HubSpot branding | $0 |
| Sales Hub Starter Basic automation, limited sequences | $20/seat |
| Sales Hub Professional Plus one-time onboarding fee | $100/seat |
| Sales Hub Enterprise Plus one-time onboarding fee | $150/seat |
Commonly added on top
- Marketing Hub (email campaigns) is a separate subscription, priced by contacts
- Service Hub (ticketing) is a separate subscription
- Required onboarding fees on Professional and Enterprise
- Quotes and payments features gated to higher tiers
Competitor pricing as of August 2026, from the vendor's public pricing page; confirm current pricing with HubSpot before deciding. Yukon pricing has a 3-user minimum; CAD pricing available.
Migrating from HubSpot to Yukon CRM
We export contacts, companies, deals, activities, emails, notes, and custom properties from HubSpot's API, map them to Yukon fields, and load them in parallel while your team keeps working. Typical HubSpot migrations finish in 2–4 weeks.
Your team stays live in HubSpot until cutover day. ETG runs a training session at go-live and stays on for 30 days of post-launch support. Migration is scoped and quoted as a one-time project. Book a call for a migration estimate.
Yukon CRM — opportunity pipeline. Every card carries amount, probability, expected close, and next action.
Frequently asked questions
Is Yukon CRM cheaper than HubSpot?
For most SMB teams, yes — because Yukon's per-user price includes email campaigns, SMS, quoting, and invoicing that HubSpot sells as separate Hubs or higher tiers. A five-person team on Yukon Basecamp pays $250/month on an annual plan. The same team on HubSpot Sales Hub Professional plus Marketing Hub typically pays several times that once onboarding fees and contact-based pricing are included.
Can I migrate from HubSpot to Yukon CRM?
Yes. ETG runs the migration using HubSpot's API — contacts, companies, deals, activities, emails, and custom properties all transfer. Your team stays live in HubSpot until cutover day, and the typical timeline is 2–4 weeks.
Does Yukon replace HubSpot Marketing Hub?
For email campaigns, segmentation, and SMS, yes — Yukon's Outreach module builds segments from live CRM data and logs opens, clicks, and replies back to the contact record. Yukon does not try to replace HubSpot's website CMS or SEO tooling.
What does HubSpot do better than Yukon?
Inbound marketing. If landing pages, blogging, SEO recommendations, and ad attribution are the core of your operation, HubSpot's Marketing and Content Hubs are more complete than anything Yukon offers.
Other comparisons
See Yukon CRM next to HubSpot on your own data.
A 30-minute walkthrough — platform, migration path from HubSpot, and exact pricing for your team.